Privacy policy

Privacy Policy

Last updated: 16 May 2025

This Privacy Policy explains how Gentle Patches (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit gentlepatches.com (the “Site”), use our services, make a purchase, or otherwise communicate with us in connection with the Site (collectively, the “Services”).

For the purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, website visitor, or another individual whose personal information we collect under this Policy.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, or for operational, legal, or regulatory reasons. Any updated version will be published on the Site and the “Last updated” date will be revised. We will take any additional steps required by applicable law where necessary.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information from a range of sources, as outlined below. The type of information collected depends on how you interact with us.

In addition to the specific purposes described below, we may use your personal information to communicate with you, provide and improve the Services, comply with legal obligations, enforce applicable terms, and protect the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

“Personal information” refers to information that identifies, relates to, describes, or can reasonably be linked to you. The categories of personal information we collect are outlined below.

Information You Provide Directly

Information you submit directly through the Services may include:

  • Contact details such as your name, address, phone number, and email address

  • Order details including billing and delivery addresses, payment confirmation, email address, and phone number

  • Account information such as usernames, passwords, security questions, and other account security details

  • Customer support information you choose to provide when contacting us

Some features of the Services require certain information. If you choose not to provide it, those features may not be available to you.

Information Collected Automatically (Usage Data)

We may automatically collect information about your use of the Services (“Usage Data”) through cookies and similar technologies. This may include device details, browser type, IP address, network information, and information about how you interact with the Site and Services.

Information from Third Parties

We may also receive personal information from third parties, including:

  • Service providers that support our Site and Services, such as Shopify

  • Payment processors that collect payment details to process transactions and fulfil orders

  • Advertising and analytics partners that collect information via tracking technologies such as cookies, pixels, SDKs, and web beacons

All third-party information is handled in accordance with this Privacy Policy.

How We Use Your Personal Information

Providing Products and Services

We use personal information to process payments, fulfil orders, manage accounts, arrange delivery, handle returns or exchanges, and provide account-related notifications. Shopify may process your information in accordance with its own privacy policies where applicable.

Marketing and Advertising

We may use your information to send promotional communications and display advertising, including tailored advertising on our Site and other platforms. Where required by law, this is done on the basis of consent or legitimate interest.

Security and Fraud Prevention

We use personal information to detect and prevent fraud, unauthorised access, and other harmful activity. You are responsible for keeping your account credentials secure.

Customer Support and Service Improvement

We use personal information to respond to enquiries, provide support, and improve the Services.

Cookies

We use cookies and similar technologies to operate and improve the Site, remember preferences, run analytics, and better understand user behaviour. Third-party providers may also place cookies for advertising and analytics purposes.

You can manage or disable cookies via your browser settings. Blocking cookies may affect Site functionality.

We recognise the Global Privacy Control (GPC) signal as a valid opt-out request for targeted advertising and information sharing, where applicable. Other “Do Not Track” signals are not recognised.

How We Disclose Personal Information

We may disclose personal information in the following circumstances:

  • To service providers who perform functions on our behalf (e.g. payment processing, hosting, analytics, fulfilment)

  • To business and marketing partners in accordance with their privacy policies

  • Where you request or consent to disclosure

  • Within our corporate group

  • In connection with business transactions or legal obligations

Categories of Information Disclosed (Past 12 Months)

  • Identifiers and contact details

  • Order and transaction information

  • Usage and network activity data

  • Approximate location data

Recipients include service providers, marketing partners, and affiliates.

We do not use or disclose sensitive personal information without consent or to infer personal characteristics.

Third-Party Websites and Links

Our Site may link to third-party websites or platforms. We are not responsible for their privacy practices, content, or security. Information shared on third-party platforms may be visible to others.

Children’s Information

The Services are not intended for children, and we do not knowingly collect personal information from children. Parents or guardians may contact us to request deletion of a child’s information.

Security and Retention

No method of transmission or storage is completely secure. We retain personal information only for as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements.

Your Rights

Depending on your location, you may have the right to:

  • Access your personal information

  • Request correction or deletion

  • Receive a copy of your data (data portability)

  • Opt out of targeted advertising or data sharing

  • Restrict or object to processing

  • Withdraw consent

  • Appeal a decision regarding your request

You may exercise these rights via the Site or by contacting us. We may need to verify your identity before responding.

Complaints

If you have concerns about our handling of personal information, contact us using the details below. You may also have the right to lodge a complaint with your local data protection authority.

International Users

Your personal information may be processed outside your country of residence. Where required, appropriate safeguards such as Standard Contractual Clauses are used.

SMS / MMS Marketing Privacy Notice

Information collected through our SMS/MMS programme is used solely to deliver messages and respond to enquiries.
We do not sell or share phone numbers collected through the programme for profit.
Information may be disclosed where required by law or to protect our legal rights.

Contact Us

For questions about this Privacy Policy or to exercise your rights, contact:

UAB Prolong Lab
Dominikonų g. 11, LT-01131 Vilnius
Email: support@gentlepatches.com

Unless stated otherwise, we are the data controller for the purposes of applicable data protection laws.